Apex Media Co. — Johnson City, TN

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We build video-first social media brands for contractors, realtors, and local businesses who are done being invisible online and ready to become the obvious first call in their market.

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Real Client Results
Real EstateLocal market
$2M to $6M+
Annual sales growth through high-quality video and photo content. Personal brand built from scratch.
Sales growth trajectory
NonprofitBoone Lake Association
$10,000
Fundraising award secured through a storytelling-driven promotional video that expanded community reach.
Fundraising goal achieved
Get results like these →
Contractors + Real Estate Agents + Local Businesses + Home Renovators + Roofers & Trades + Gyms & Salons + Restaurants + Contractors + Real Estate Agents + Local Businesses + Home Renovators + Roofers & Trades + Gyms & Salons + Restaurants +

The Problem

Sound
familiar?

Most local businesses are losing jobs to competitors who do worse work. Not because they are less skilled. Because they show up online and you don't.

01

"I do great work but nobody online knows I exist."

You've built your business on referrals and reputation. But your Instagram hasn't been touched in months and a competitor with half your skill just landed a job you should have won.

02

"I tried social media. It didn't work."

You paid someone to handle it. They posted stock images and generic quotes. Zero calls. You cancelled. The platform didn't fail you. The approach did.

03

"I don't have time to figure this out."

You're up at 5am, on site all day, managing crews by evening. You need someone who handles it and actually gives a damn about your results.

The Solution

This is what
changes.

We come to you. We film your real work. We turn one content day into a full month of professional video that positions you as the best in your market. Then we don't disappear.

01
Monthly on-site content day

You never think about what to film. We show up, shoot, and deliver. One day. A full month of content.

02
Professional video + photo delivery

Content that looks like you invested in your business. Instantly builds credibility with anyone who finds you.

03
Optimized 30-day posting plan

You stay active and consistent without lifting a finger. Consistency rewards the algorithm and builds trust.

04
Monthly performance analysis

You always know what's working and what's next. No guessing. No ghosting. Full transparency every month.

05
Industry-specific strategy

We don't use generic playbooks. Contractor content and realtor content have their own patterns. We know them.

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The guarantee

Every deliverable meets a professional standard. If it doesn't, we fix it. No questions asked.

Packages

Pick your
starting point.

Every package is built around one goal: making your business the obvious first call in your market.

Foundation

$550

One-time investment

Best for businesses starting from scratch. Professional content that makes you look legitimate before a single dollar is spent on ads.

  • 2 professional ad-style videos
  • Brand photography
  • Profile optimization
  • Content strategy session
Get Started
Most Popular

Content Day

$1,200

Per shoot

Everything you need to stay active and consistent for a full month. One shoot. Maximum output.

  • Up to 8 professional videos
  • Full photo gallery
  • Optimized 30-day posting plan
  • Posting schedule + captions
Get Started

Growth System

$2,500

Per month

Full monthly partnership for businesses serious about dominating their local market.

  • Monthly content day (8-10 videos)
  • Monthly analysis meeting
  • Posting guidance or management
  • Optional ad campaign setup
Get Started

How It Works

Simple.
Repeatable. Effective.

01
Discovery + Audit

We learn your business, your market, and your competitors. Strategy built for you, not a template.

02
Content Strategy

We build your posting calendar and lock in the shoot plan before we arrive on site.

03
Production + Scheduling

We show up, film, edit, and deliver a full month of content ready to post. You approve. We schedule.

04
Monthly Optimization

We review what's driving calls every month, adjust, and push harder on what's performing.

Results

Real businesses.
Real results.

The work speaks for itself. Here are two examples of what showing up online actually changes for a business.

Real Estate

$2M to $6M+

Annual sales growth

Worked with a local realtor to elevate their marketing through high-quality photo and video content, helping them grow from $2M to over $6M in annual sales while building a stronger personal brand.

Boone Lake Association — Nonprofit

$10,000

Fundraising award secured

Created a storytelling-driven promotional video for the Boone Lake Association that played a key role in helping them secure a $10,000 fundraising award and expand their community reach.

Our Work

Meet the Owner

Built by someone
who actually cares.

Connor, Founder of Apex Media Co.

Connor

Founder, Apex Media Co.

Raised in Johnson City, TN

I'm 18 years old and Johnson City has been home since I was a baby. I got started in real estate photography two years ago and somewhere in between the shoots and the edits, I found a passion for making a real difference in local brands.

Watching a business owner see themselves represented professionally online for the first time is what drives this. I started Apex Media Co. because I wanted to do more than deliver content. I wanted to be a growth partner who shows up every month, fights for your results, and doesn't stop until your brand is doing the work for you.

We're in a new age of attention and capturing it is a skill. That's what I've built this agency around. Not pretty pictures. Not stock posts. Real video, real strategy, and a relentless focus on what actually moves the needle for local businesses in markets like ours.

2yr

Shooting locally

18

Years old

100%

Local market focus

∞

Drive to make you grow

Get In Touch

Ready to grow?
Let's talk.

Whether you have questions or you're ready to book, reach out directly. No forms, no waiting. Just a real conversation about your business.

Call or text

423-315-9008

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Email

cgraymedia@gmail.com

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Schedule a strategy call

Book a time on Calendly

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Common Questions

Everything you
want to know.

I've tried social media before and got nothing back. Why would this be different?
Because what you paid for before wasn't a strategy. It was content without a purpose. We film real video on your actual jobs, build a posting plan around your specific market, and track performance every month.
I don't have time to be involved in this.
You don't have to be. One content day per month is your main commitment. We handle scripting, filming, editing, scheduling, and analysis. Most clients spend less than 2 hours a month once we're rolling.
What if I'm not comfortable on camera?
Most clients say that before we start and within the first content day they're not even thinking about it. We can build a strong brand around your work and your crew with minimal camera time from you.
How long until I see results?
Most clients start seeing engagement and profile growth in the first 30 days. Inbound leads typically appear between weeks 3-8. This is brand building. It compounds over time.
What's your guarantee?
We guarantee the work. Every deliverable is produced to a professional standard. If something doesn't meet the mark, we fix it. No questions asked.

Ready to Start

Your competitors
aren't waiting.

Book a free strategy session and we'll take an honest look at your business, your market, and exactly how social media could be working harder for you. No pitch. No pressure. Just a real conversation.

Book My Free Strategy Session

Limited sessions available each month.